Australian pop icon, Kylie Minogue, delivered a special message to the United Kingdom (UK) on Christmas Day 2019, as part of a new $15 million Tourism Australia campaign, titled Matesong, aimed at enticing more Brits Down Under.
This is the largest investment Tourism Australia has made in the UK in more than a decade.
At a time of uncertainty in the UK, the light-hearted musical tribute represents a symbolic hand of friendship from Australia that warmly celebrates the deep and longstanding ties that exist between the two countries.
Artist: Kylie Minogue
Music and Lyrics: Eddie Perfect
M&C Saatchi Sydney
Production Company: Revolver/Will O’Rourke x Somesuch
Director : Kim Gherling
DOP : Ryley Brown
UW DOP : Mark Tipple